GO! Cartoons FAQ

Go! Cartoons [logo: white border & header]
Sony Pictures Animation [logo]
Interested in pitching your idea to GO! Cartoons and Cartoon Hangover? Here’s some information you’ll need to know.

For GO! Cartoons, we’re looking for four- to five-minute, character-driven, comedy cartoons. Very simple and funny appealing primarily—but not limited—to a family audience. The ultimate litmus test is asking if there’s a character we want to “be or be with.”

We’re looking for single, stand-alone shorts, not a series or serialized story. Not a pilot. You may have a bigger show in mind but, for us, the best way to a series currently is through having an audience fall in love with a character in a short cartoon. We don’t think it’s a coincidence that all the shorts we’ve produced that have gone to series—from Dexter’s Laboratory to Adventure Time to Bee and PuppyCat—began as simple shorts created specifically with our development program in mind, not as larger series pitches which were then reverse engineered to a short format.

To get the greenlight we’ll need to see a beatboard—not a detailed storyboard, but rather enough of the drawings to follow the story and most, if not all, of the dialogue. Those drawings can be very rough. Most, if not all, of the dialog should be there. A thumbnail pitch, really. That’s all we need. Pitch bibles aren’t necessary, nor are future episode ideas.

You want an example of a successful pitch? Here are a few we wound up greenlighting for our last anthology of shorts, Too Cool! Cartoons.

Our New Electrical Morals
Rocket Dog
Ace Discovery
Bee and PuppyCat
Doctor Lollipop
Dead End
Chainsaw Richard
Manly
SpaceBear

FAQs

What is the purpose of this program?
How is it different from past Frederator incubators?
What kind of projects are you looking for? Family friendly only?
When will greenlight be given?
When and where will shorts be released?
Will the greenlit shorts and full series be on Cartoon Hangover only or also distributed by Sony Pictures Animation?
When will one of those shorts be picked to go to series?
What kind of creative control or involvement will creators have over their shorts and possibly series?
May I pitch my idea somewhere else if my cartoon isn’t chosen or am I signing over all of my rights to you?
Is this a backdoor feature development?
Are there guarantees creators will become directors at Sony Pictures Animation?
I want to send in my pitch for GO! Cartoons. What’s my next step?
I have a question not covered here. Whom do I contact?

.
What is the purpose of this program?

To find tomorrow’s cartoon hitmakers and great animation properties.

How is it different from past Frederator incubators?

For the first time in developing cartoons, Frederator partners with a feature film company, Sony Pictures Animation, to find the next wave of cartoon talent. With that partnership comes the animation experience and expertise of the studio that brought you Cloudy with a Chance of Meatballs and Hotel Transylvania. Frederator’s already produced five big-idea cartoon incubators, yielding hits including Pendleton Ward’s Adventure Time, Butch Hartman’s The Fairly OddParents, Craig McCracken’s The Powerpuff Girls, and Genndy Tartakovsky’s Dexter’s Laboratory.

What kind of projects are you looking for? Family friendly only?

Realistically, we expect most—if not all—shorts ultimately put into production will be in and around the definition of “family friendly.” However, that term encompasses a range of style and tone. If you’re not sure whether your pitch is appropriate, we encourage you to send it our way.

When will greenlight be given?

Frederator and Sony Pictures Animation will do their best to give timely feedback and responses to each pitch.

When and where will shorts be released?

The shorts will premiere on Cartoon Hangover beginning in 2016.

Will the greenlit shorts and full series be on Cartoon Hangover only or also distributed by Sony Pictures Animation?

The cartoons will first air exclusively on Cartoon Hangover but then be made available via other platforms, including through Sony Pictures Animation.

When will one of those shorts be picked to go to series?

After each of the cartoon shorts is evaluated by our development teams, taking into account a variety of measures, specifically great character and great stories. Of course, the audience will have no small part to play in what goes to series.

What kind of creative control or involvement will creators have over their shorts and possibly series?

Frederator has built its business on producing creator-driven cartoons. A creator’s deep creative involvement is essential and imperative.

May I pitch my idea somewhere else if my cartoon isn’t chosen or am I signing over all of my rights to you?

If Frederator and Sony Pictures Animation opt not to produce your cartoon, the studios will assume no rights to your work.

Is this a backdoor feature development?

Not necessarily, though Frederator and Sony Pictures Animation will explore that and other potentialities with every cartoon produced.

Are there guarantees creators will become directors at Sony Pictures Animation?

No.

I want to send in my pitch for GO! Cartoons. What’s my next step?

Great! Please send an email to GoCartoons@frederator.com for the appropriate submissions release form.

I have a question not covered here. Whom do I contact?

Shoot us an email at GoCartoons@frederator.com. One of our development team—Eric Homan or Kelsey Calaitges—will respond in short order.

Thanks, everyone.

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